The preliminary vary of collectible minifigures based mostly on the characters from “The Lego Film” encompassed a various solid, from protagonists like Emmet Brickowski and Wyldstyle to supporting characters and antagonists corresponding to President Enterprise and Lord Enterprise. Every determine got here in a sealed ‘blind bag,’ including a component of shock and collectibility to the product line.
This collection performed a big position in increasing the Lego Film franchise past the movie itself. It supplied a tangible method for followers to interact with the film’s characters and recreate scenes or invent new narratives. The blind bag format inspired buying and selling and group constructing amongst collectors, fueling the recognition of each the film and the minifigure line. The precise characters included, and their distinctive equipment, turned essential identifiers inside this group. The discharge marked a big level within the development of licensed Lego minifigure collection.
